World Salvation in a Supermarket Aisle

Lately, the Net-Zero movement has been gaining serious traction. Everyone pledges to get to Net Zero emissions before 2030, 2040, or 2050. Politicians and big companies have been babbling about reducing emissions for decades. ¿What is different this time?

We are closer to the breaking point and many are suffering…


Should you invest in shoes?

Photo by Braden Collum on Unsplash

The sportswear market looks very dynamic and innovative, but is it? Besides seasonality and the occasional Olympic game, what is moving the market? Where is the breaking point? And how can you profit from it?!

“Just Don’t It”

The cheat — What sells shoes?

There is a strong relation between seasons, import volume, and sports apparel…


6 new useful and free links!

This short article includes the last addition to my datasets & toolkit for data analysts. Please be sure to share any useful links you may know in the comments.

Find the complete list in the original story:

Covid related databases

This link contains data on deaths, vaccinations, new cases, nursing homes, race, and…


You can still get ahead of the curve

Photo by Konstantin Evdokimov on Unsplash

Many countries have reached the 70% vaccination goal. Businesses are reopening, and we are free to go back to normal. But some changes are here to stay.

Flex work, leaving big crowded cities, and the rebirth of tourism are obvious trends. …


Losing fear to covid a bit too soon

At their peak, importations, a proxy for consumption, reached 1580% versus the 2018–19 average. But since, their demand has fallen, even when deaths have increased. Why are people caring less about disinfection? What should we expect from the cleaning market in the following months?

2 graphs showing how clorox, tissue, disinfectants and sanitizer sales are falling while covid deaths are increasing. The author describe a lack in preventive health measures
Own elaboration. Data Sources: The covid project, Sec.gov, TradeMap, Statista

Remember people fighting for toiled paper…


This short article includes the last addition to my datasets & toolkit for data analysts. Please be sure to share any useful links you may know in the comments.

Find the complete list in the original story:

Consumer Expenditure Surveys

The U.S. Bureau of Labor Statistics shares consumer prices and volume data. As…


Covid, Peaks, and Valleys

Photo by Loic Leray on Unsplash

Medium traffic has been changing so much lately that it looks like a bitcoin price chart. Before Elon tweets about us, we should understand what has happened during the last 12 months.

Mainly because of the covid-19 lockdowns, the Medium audience has grown and shrunk more than ever. …


Version #3: Data, data everywhere

Whatever your passion is, you should have a toolkit. Congratulations! Being here is a great first step to do so.

Photo by Franki Chamaki on Unsplash

Can you imagine Batman without the utility belt? No, you can’t. Like him, you must be prepared for the challenges ahead and the role you play in your team. …


Your money needs to wake up.

Photo by Karsten Winegeart on Unsplash

During your first months as a content creator, you probably will not break the $10 mark, but there is no excuse to have sleeping money.

Since you are not living on those savings, why not invest them? A high-return/ high-risk investment could increase your capital so you can re-invest in…


How to overcome the corporate burnout

Photo by Austin Distel on Unsplash

I will avoid the verbiage this time. These are 9 tips I curated after 11 years of working with corporations, NGOs, and mentors.

When I get to a dead-end at work, I focus on practicing one of these tips and usually find mind motivation again.

1. “Know your business like the back of your hand” — Someone at a lecture many years ago.

Be passionate about learning and…

Alberto Lanata

A Data-Lover with passion for Economics | Data & Social Sciences | Retail. Click Follow for Weekly Posts https://medium.com/the-social-research

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